When it comes to designing a store, you know how important it is to make sure everyone feels welcome there.
Creating this atmosphere is not easy to do and trying to create a store that works for both the customers and employees can be a challenge, but not impossible.
In this article, we are going to be looking at some of the things that you can do to ensure that you end up with a store that works for everyone! Carry on reading below if you are interested in finding out how to do this.
The first thing that we are going to suggest is that you leave the space quite open. One of the mistakes that a lot of retailers make is that they close off their stores into sections. So, women’s clothes will be in one section of the store, men’s in another, shoes in another etc. and while we know that it is important to separate these clothes, it does not have to be done quite so plainly. For example, there is no need for dividers in the store, it becomes pretty apparent which clothes are for labelled for what gender.
But, you need to make sure that there is enough room for your customers and employees to walk around. You don’t want it to be stuffy so that people are essentially standing on each other to get the items that they want. If you do this, people are not going to want to come into your store for fear of being trampled. The bottom line here is that you need to get a space that is big enough to hold all of your inventory, and still leave space for people to move around and not feel closed off from everyone else.
Keep it bright
You also need to think about the lighting in your store. Have you ever had to complain to a store about their terrible lighting? As a customer, it is important to be able to see exactly what you are buying because if you don’t love it in the store, you are never going to love it. That is why you should look into getting some high quality LED lights and fittings for your new store. These provide the level of light that is required, they look fabulous, and they are energy efficient. It is a win-win situation for everyone involved. You can find these on offer from a variety of different companies, so find one, head to their website and see what they can offer you.
The aim of the store is going to be to get people to purchase your products, and they are more likely to do this if they feel happy. You might not believe us, but people respond better to places that are well lit and are more likely to feel happy. If your store is dimly lit and gloomy, it is less likely that you will make a sale.
We hope that you have found this article helpful, and now see how you can create a store that works for everyone. Good luck and we hope to see your beautiful store soon!