Online shopping is among the most popular activities online. So, it’s no surprise that e-commerce sales are constantly growing. Global e-commerce sales are predicted to increase by 12.2% every year. With such fast-paced growth, it’s important to know which tech trends will affect e-commerce businesses in 2023. In this article, we’ll discuss the top tech trends that will change e-commerce this year.
Although online shopping has been popular for quite some time now, it always had a major disadvantage. When you’re shopping online, you can’t try on clothes, examine the details of a smartphone, or inspect the inside of a vehicle. In other words, consumers can’t experience the products they’re considering buying. The problem greatly affected the online shopping experience in the past.
That’s why augmented reality (AR) is an important tech trend that will change e-commerce. Augmented reality bridges the gap between shopping online and the immersive shopping experience. Thanks to augmented reality, a consumer can try on clothes, observe a vehicle in great detail, see how the furniture fits within their living room, and much more.
Live Chats and Chatbots
Another essential tech trend in 2023 is live chat. Nowadays, most consumers are looking for effective communication. That’s especially true for online shopping. Therefore, live chats and chatbots are a great way to suit the needs of a potential customer.
The availability of live chat support is important for many fields of online business. For example, the best online casinos offer live chats to provide greater customer satisfaction. You can contact live support at NetBet online casino and have efficient communication.
Live chats allow brands to provide amazing customer service. Live chats allow businesses to provide additional information in real time.
Artificial intelligence chatbots are a great addition as well. Consumers searching for simple answers to frequently asked questions can communicate with chatbots. If the question is too complex, the chatbots will redirect the consumer to a live chat representative.
AI-generated images are among the most discussed and well-known tech trends in 2023. AI image generators allow us to create illustrations and artworks in next to no time. Apart from the quickness, the most significant advantage of AI image generators is that it offers a wide variety. Some of the most popular AI-image generator apps allow you to upload pictures and create portraits in different art styles.
AI-generated images are cost-efficient as well. AI-generated images allow brands to run ads and provide visual elements to their websites without the help of a digital artist.
Metaverse is growing fast in the e-commerce market. Some of the most successful companies are investing billions as they see the metaverse as a promising virtual e-commerce channel. Not only can you buy and sell items, but you can interact with people through this virtual channel. That’s why we believe the metaverse will be among the most significant e-commerce tech trends in 2023.
These will be the most significant e-commerce tech trends in 2023. With the help of AR, AI-generated images, and other tech trends, e-commerce will change for the better.